a generative studio by gifted3
aimedia
A research-led studio producing AI-generated media, video, stills, audio, for brands and teams who care about the final frame. Our pipeline, our craft, your brief.
Selected work
Recent pieces out of the studio
Campaign Title, 01
Generative film · 5:3
Campaign Title, 02
Generative film · 4:5
Campaign Title, 03
Vertical · 9:16
Campaign Title, 04
Vertical · 9:16
Campaign Title, 05
Vertical · 9:16
Spec-driven generation
Every frame,
specified.
Generative video only looks accidental when nobody is directing it. Before a model renders anything we write the spec, the same way a DP breaks down a script. Every variable that can affect the shot gets a value. The pipeline doesn't improvise; it executes.
What follows is the control surface, the ten variables that define what a take will look, move, and sound like before a single pixel is generated.
Framing & composition
Shot size, subject placement, rule-of-thirds, headroom, eye-line, foreground depth. Boarded before prompts are written.
Lens & movement
Focal length, depth of field, dolly / orbit / handheld motion, and the rig language the shot was designed around.
Setup & mood
Key / fill / rim, direction and intensity, hour-of-day, practicals, colour temperature. Lit before it is generated.
Palette & tone
Target LUT, reference stills, contrast curve, skin-tone range, black-point and highlight roll-off.
Character lock
Identity, wardrobe, performance direction, and the consistency pass we run across every take.
Tempo & physics
On-screen velocity, choreography beats, camera-to-subject motion ratio, physical plausibility constraints.
Sound design
Score reference, voice direction, foley layer, ambient bed, mix target, delivered as stems.
Cut rhythm
Shot duration, transition type, edit cadence against the music bed or beat map.
Aspect & masters
Aspect ratio, duration, resolution, colour space, and every derivative mastered from a single graded source.
Model & seed
Which foundation model, which finetune, the locked seed, the eval pass each take must clear before it is shown.
Have a brief?
We take on a handful of commissioned pieces each month, campaigns, editorials, music videos, brand films, everything in between.
Start a project